Planning a wedding and having it go off without a hitch can hinge on one little phrase: Details! Details! Details! From deciding on fondant or butter cream, an inside or outside ceremony, and whether or not you should have a DJ or a wedding singer, choosing your stationery and paper goods are important decisions that can set the tone of your nuptials. It may sound like a stressful decision, but the Betsywhite Stationery Boutique makes it fun and easy with their charming designs and extensive FAQs and wording guides. They also carry every paper product you'd need for a wedding, from invitations to custom cocktail napkins and thank you cards so you can ensure you have the same look across your whole event.

We got the chance to chat with Gia from Betsywhite Stationery Boutique to find out what makes her world spin design wise and why paper goods are so important for your event (and why it was bad news I didn't send thank you cards when I got married!).

Win A Custom Wedding Logo

To top it all off, the team at Betsywhite Stationery Boutique is super generous and they're offering one custom black and white wedding logo as a giveaway to Snippets readers! Wedding logos are the perfect way for crafty, DIY-brides to add lots of style to a budget-friendly wedding, including placing them on wine bottle labels, banners, cakes, and even ice sculptures! The Betsywhite Stationery Boutique has 24 logo designs in a wide range of styles form classic to modern to choose from, and you'll receive a digital file of the artwork that you can use on any DIY project for your wedding!

How To Enter:

All you have to do is leave a comment below telling us what unique thing you have in common with your partner... be it a bad habit, favourite band or odd choice of food.

Congratulations to our winner Blackdoll.

What inspired you to take on stationery as a career?
I have always loved paper. As a child, there was nothing more exciting for me than to go shopping for stationery and art supplies at the beginning of each school year (geek alert!).

I always knew that I wanted to be in a creative field and that focus lead me to a Fine Arts degree in Graphic Design. The first six years of my career were spent doing corporate design but that soon became less than fulfilling. Designing (and DIY-ing) the invitations for my own wedding in 2001 inspired me to start thinking about making the move to stationery design. Four years later, a business was born!

What do you think is the single most important thing to consider when selecting wedding stationery and why?
I think it’s most important to choose a design which really represents your style and personality as a couple, and which will, in turn, represent the style of your wedding. It’s very easy to give into the pressure of what parents, grandparents (aunts, uncles, etc.) think you should do for your wedding – but in the end, it’s YOUR wedding. If you want to go with a design that’s slightly less traditional, go for it!

How can the stationery set the tone for a wedding and why is it important?
Having a cohesive look can be the difference between a nice wedding and a chic, stylish and truly unforgettable event. The best way to establish that ‘look’ is with the wedding invitation. An invitation with a beautiful floral motif is a great way to set the tone for a garden wedding; or chose an invite with elaborate flourish details if you’re having an opulent, over-the-top wedding. Then, carry those design details and colors through the entire event.

While stationery can be beautiful and nice to receive, are there special rules for how it should be delivered and when?
Unless hand-delivered to close friends and family, invites are typically sent by regular post, six to eight weeks prior to the wedding. If you’re planning a destination wedding, it’s best to send a Save The Date as early as a year in advance, to give your guests ample time to make travel arrangements.

It’s always best to address the envelopes by hand – printed labels are quite impersonal. If you want to give your guests an extra special treat in their mailbox, have a calligrapher do the envelopes addressing for you, use beautiful stamps and ask your post office to ‘hand cancel’ the envelopes so they don’t have to be run through the automated machines which can potentially cause damage.

I had a casual wedding and did post card invites and Facebook RSVPs and then ended up not sending paper thank you notes (tsk tsk, I know!). The guilt of never sending bonafied thank you notes continues to haunt me to this day. On the BetsyWhite website you write about the necessity of Thank you cards, why is it a good idea to send them?
Sending a handwritten thank you note is the best way to let each of your guests know how much you appreciate their presence on your special day… and of course, how much you appreciate their gift. Although a quick ‘thank you’ by phone, text or email would be easier, taking the time to put pen to paper lets someone know that your words are truly heartfelt. These days, hand writing letters and notes is such a rarity, the gesture is sure to be remembered.

I love your blog and your pallets. How do you use your blog in tandem with your online store and what is your favourite part about running it?
Thanks! I love everything about running our blog, Flights of Fancy! I started the blog to offer a source of inspiration to our customers. With our Inspiration Boards, we show how our designs can work with various wedding styles and our Color Palettes are a great place to start when trying to decide what your wedding style should be. We also use the blog so showcase the Real Weddings of our past Betsywhite brides – it’s always such fun to see how our customers use our products!

I have such a wonderful team of contributors and together, we do our best to bring fresh ideas to our readers every week.

You can order stationery and find out more about the brand on their website and make sure to 'Like' Betsywhite Stationery Boutique on Facebook for exclusive discounts and DIY downloads.

(Photography by Claudia López Photography, Cheryl Zibisky Photography, Shannon Nicole Smith Photography and Leigh Miller Photography)